Confused? Let’s recap how each feature benefits your small business:
LinkedIn Company Follow Feature: LinkedIn members can subscribe to notifications about new job opportunities, employee hires, departures or promotions and profile changes.
LinkedIn Company Status Updates: Companies can post multimedia (photos, videos), company news, product releases, promotions and industry articles.
LinkedIn Follow Company Button: Anyone on the web can now follow your company anywhere you choose to embed the Follow Company button. Whether the button is on your company website or company blog, your customers, fans, employees and any of the other 150 million LinkedIn members can keep track of everything related to your company news,