Ever have an important piece of company announcement, new product/service or special promotion that you wanted to share with your customers on your small business website?
While it certainly makes sense to update your website homepage and pages with your news, your website visitors and customers might not notice them.
You need to grab their attention by interrupting their “zone” or normal website viewing routine, the website version of a bright storefront window banner or sidewalk display stand.
You’re in luck.
The notifications are pop-up windows that appear in the bottom corner of your website once a targeting variable (Ie: URL, browser, time, referer, search), is triggered.
WebEngage has also developed some pretty cool automated notifications called Smart Notifications, which are posted automatically based on the following actions:
- Twitter Tweet. Post a tweet using your company Twitter handle (Ie: @Firmology) and choose a hashtag of your choice (Ie: #Firmology) to trigger a notification on your website with the same information.
- Facebook Post. Share updates from your Facebook fan page (Ie: Firmology).
- LinkedIn Job Post. Show a snippet of your job description for your LinkedIn job posts, which you can choose to show on any page of your website or only within the careers section.
- Blog Post. Make sure your website visitors and customers don’t miss any product, service or feature update by showing them a snippet of your latest blog post.
WebEngage Notifications are slated for release on June 30th, but you can select the Invitation for WebEngage feature launch option on WebEngage’s contact us form and they’ll let know you when Notifications become available.
Icebreaker: How do you notify customers of announcements on your small business website?
-To contact the writer on this story: Philip Nowak in Chicago at phi[email protected]
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