Taking Another Look At What Kind of Carts Are Available For Your Wares
If you want your online business to succeed, you will need a reliable shopping cart. This cart must offer a satisfactory shopping experience that allows shoppers to buy a product or services from your site, quickly and conveniently.
Users must be able to make informed buying decisions courtesy of the features available on the cart. From the online merchants’ perspective, the cart must offer store administration features that will help them control and manage their store easily.
Zeroing in on such carts is tough because there is a problem of plenty and many of these choices share similar qualities making it tough to choose the right cart. To make it simple for you to pick the right cart for your business needs, here is a list of the top five shopping cart software of 2013:
The reason for its popularity is that it comes well-stocked with features like store credits, layered navigation, multiple store views, flexible pricing rules, analytics and reporting, SEO and more, that allow merchants to take full advantage of their store.
USP: Available in three editions, Magento Community Edition (open source), Magento Community (for small businesses), and Magento Enterprise (for midsized to enterprise level businesses)
2. Zen Cart
According to Robertshaw’s survey, the popularity of Zen Cart is on the upswing as well. Zen Cart is one of the few platforms that was developed by a group of shop owners, designers, and developers.
These shop owners realized that some of the shopping carts available on the market were an exercise in complicated programming and wanted to offer users something far simpler. This led to the development of Zen Cart, a cart that is responsive to user needs and also gives top priority to merchant needs.
Offering limitless category depth, multiple language support, customizable catalog templates, and a collection of tools for customer retention, and a whole lot more, it’s a shopping cart you can trust.
USP: A wide range of features, great add-ons, easily extensible and can be adapted to meet specific business needs.
This hosted shopping cart software offers prospective online merchants everything needed to get their site up and running in as quickly as a few hours and currently hosts more than 10,000 online retailers. Along with its massive collection of professional themes and fully customizable templates, Shopify also offers top features. These include a streamlined CMS interface for seamless product organization, extensive order management, great e-commerce features that give your store more visibility and many other features that allow you to run a profitable store.
USP: It ranks right at the top as far as scalability of shopping cart software is concerned and its use of a Content Delivery Network means site pages load quickly, irrespective of the geo-location it’s accessed from.
This is another open-source software but where it differs from others is that it must be used with Joomla. Essentially, you end up with a powerful and rich shopping cart solution that is marketable, user-friendly, and profitable.
VirtueMart offers a variety of features, like nested categories, comprehensive product management, creation of shopper groups, extensive inventory management features, and more. You can find even more features here. The integrated features in conjunction with these extensions make VirtueMart an immensely dependable shopping cart software.
USP: VirtueMart allows online merchants to manage the store, products, setting and user lists from within Joomla
Last but not least, there is PrestaShop. This shopping cart software powers more than 150,000 businesses worldwide. It is constantly improving its offering to users and one of its latest attempts at improving its cart software is teaming up with Zingaya. Zingaya allows merchants using PrestaShop to embed a call button on their stores; shoppers clicking on this button can get in touch directly with the merchant’s customer services desk.
The software’s 300-plus features (including an incredible administrative interface that facilitates dynamic product management, enabling product export to eBay, an extensive array of cross selling features and more) make PrestaShop a trustworthy and future-proofed shopping cart software.
USP: A highly customizable source code means you can build a highly customized e-commerce site that satisfies all your needs and requirements.
These are five carts that are doing a good job for ecommerce merchants. Websites built on them have gone on to set the cash registers jingling for online merchants. If you pick one from among these listed, you won’t go wrong.