All new technologies and trends tend to experience a backlash phase. Big data is no different. Like a relationship, once the honeymoon phase is over, long-term maintenance is necessary to correct issues and problems and keep up the maintenance—the effort put in over time relates to the end results. It’s no immediate invitation to divorce!Read more ›
Articles by: Alastair Kane
Alastair Kane is a freelance writer working for Acxiom, a Big Data Analytics and Data Monetisation Services Company.
Information is increasing like never before. Growing worldwide, it’s estimated that 90% of the world’s current data was generated in the last two years−a data explosion scattering substantial advantages and disadvantages in its wake.
Why? Well while exponential data creation and consumption is key to enhancing profits and minimising spend, the sheer velocity of big data means companies are inundated and so they run out of practical storage solutions before they can analyse, process, or monetise their information.
But all is not lost in the data sea. Offering simple and cost-effective solutions (outlined below), cloud computing makes monetisation and profit generation that much easier.Read more ›
Carts built to fit any business size, available for any business budget. If you’re not doing so already, capitalizing on an increasingly digitized consumer society should be a business priority if you plan to get, and stay, ahead. To make the most of the digital opportunity you will not only […]Read more ›