Articles by: Philip Nowak
Philip Nowak is the founder of Firmology, technology focused news and insight for small businesses and online startups. He honed his entrepreneurial chops while working for his family's Chicago-based window manufacturing business, where he did everything you might expect a small business owner's kid to do: assembly line, driving delivery trucks, loading/unloading inventory, cleaning/organizing the factory, marketing, sales, branding, and tech support. Philip graduated from Indiana University with a BA in Economics and has continued to develop his professional acumen in a variety of professions including commercial real estate brokerage, social media, and product management.

Technology News for Small Businesses & Online Startups [April 15th, 2014]

April 15, 2014 8:21 pm0 comments
Technology News for Small Businesses & Online Startups [April 15th, 2014]

Podio is Holding a Live Support Event on May 6th, 2014. Podio, the Copenhagen-based project management platform, is holding a live support event for new and existing customers. The event will be held online, but those in Denmark really benefit as they get to check out Podio’s offices, meet the team, [...]

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Dropbox Opens Office in Australia; Hiring IT, Sales, User Ops

9:45 am0 comments
Dropbox Opens Office in Australia; Hiring IT, Sales, User Ops

While Google is making news with the expansion of Google Computing infrastructure to startups within Asia Pacific, Cloud file storage provider, Dropbox, has announced its own with the opening of a new office in Australia. The Sydney office will be its fifth, the others in San Francisco (HQ), Dublin, Austin, and New [...]

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Google Expands Cloud Platform to Asia Pacific

8:06 am0 comments
Google Expands Cloud Platform to Asia Pacific

Citing the success of Google Cloud Platform built businesses such as Angry Birds (Rovio) and Snapchat, Google has announced plans to expand its infrastructure to support companies in Asia Pacific. In addition to the platform itself, the website and developer console will be available in Japanese and Traditional Chinese. Google [...]

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Deal Alert: Get 50% Off First Month Of Web Hosting at Bluehost

March 27, 2014 12:07 pmComments Off
Deal Alert: Get 50% Off First Month Of Web Hosting at Bluehost

If you’re thinking of starting a website or tired of your current website hosting provider, take a look at Bluehost. Bluehost powers over 2 million sites on the web, offers 24/7 support, a money-back guarantee, and easy one-click installation of platforms such as WordPress. Bluehost is currently offering 50% off [...]

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Online Storage Startup Box Files For $250 Million IPO

March 24, 2014 10:12 pm0 comments
Online Storage Startup Box Files For $250 Million IPO

Box, the online file storage startup, has filed a registration statement with the SEC for a $250 Million IPO. The super hot tech company recently raised $100 million at a $2 billion valuation in December and leads the pack of pre-IPO cloud computing startups

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5 Reasons Now Is The Best Time To Become An Entrepreneur

March 22, 2014 10:30 am1 comment
5 Reasons Now Is The Best Time To Become An Entrepreneur

Entrepreneurship is in the air. 54% of Millennials either want to start a business or have already started one according to a 2011 Kauffman Foundation Survey. In addition, 21% of freelancers are still enrolled in university. The barriers that discouraged previous generations’ entrepreneurial aspirations have all but crumbled for today’s [...]

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The 3 Biggest Killers of Sales Productivity (And How To Combat Them)

March 21, 2014 10:30 am1 comment
The 3 Biggest Killers of Sales Productivity (And How To Combat Them)

To advance in the world of sales, productivity is the name of the game. You need to consistently make the most of your time in order to pull in the big deals. If everyone knows that being productive is so important, then why are some people more successful at it [...]

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Google Slashes Price of Online Storage Plans; 100GB/$1.99, 1TB/$9.99

March 17, 2014 11:38 am0 comments
Google Slashes Price of Online Storage Plans; 100GB/$1.99, 1TB/$9.99

If you’re looking for more online storage, especially huge multimedia-heavy documents, photos, and videos, you’re in luck. Google slashed the price of Google Drive,its online storage business, last week, which may end up sparking a price war its competitors, Dropbox, SugarSync, Microsoft’s OneDrive, and Apple’s iCloud. The updated Google Drive pricing [...]

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Here’s How Businesses Can Use Technology to Ensure That Customers Tip

March 13, 2014 10:56 pm0 comments
Here’s How Businesses Can Use Technology to Ensure That Customers Tip

I’ll be the first to admit that ever since I stopped carrying cash and started paying for everything with my credit cards to rack up travel points, I have completely stopped tipping at certain businesses such as coffee shops. That’s especially been the case at Starbucks. I used to pay [...]

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This Comic Perfectly Captures Corporate Life Versus Startup Life

6:06 pm0 comments
This Comic Perfectly Captures Corporate Life Versus Startup Life

Saw this comic floating around on LinkedIn and thought it captured the corporate life versus the startup life perfectly. Having worked in the corporate world for almost 5 years now, I can honestly say that while I love my role, team, and projects, there are days where I feel like [...]

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Weed: The New American Dream

12:13 am1 comment
Weed: The New American Dream

Does the corporate world have you in a daze? Try your hand in the industry that’s got entrepreneurs in a haze. Fast Company and The Denver Post recently profiled the economic boom that Colorado is experiencing since legalizing marijunana for recreational use. Colorado collected $2 million in taxes on pot [...]

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Yahoo Search Partners with Yelp to Display Ratings & Reviews of Local Businesses

March 12, 2014 6:57 pm0 comments
Yahoo Search Partners with Yelp to Display Ratings & Reviews of Local Businesses

Yahoo and Yelp have struck a deal to surface Yelp’s ratings & reviews of local businesses on Yahoo Search. Yelp has over 53 million local reviews on its site and they will all now be available on Yahoo search results when users search for a local business on any device, [...]

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If You’ve Ever Doubted the Power of LinkedIn, Listen to This Woman’s Story

March 11, 2014 6:10 pm0 comments
If You’ve Ever Doubted the Power of LinkedIn, Listen to This Woman’s Story

Social networks like Facebook, Twitter, Instagram, and Snapchat get all the attention since they are all focused on the consumer, but what about the “boring social network,” LinkedIn?

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Google Will Pay $15 Per User With New Google Apps Referral Program

9:50 am0 comments
Google Will Pay $15 Per User With New Google Apps Referral Program

As more and more businesses make the move to the cloud, the battle between software as a service providers is heating up. Google has taken the battle to the next level with the launch of a new referral program for Google Apps for Business. If you’re already using Google Apps [...]

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Deal Alert: Free Unlimited PipelineDeals CRM Software to any Bootstrap Company in the World

March 10, 2014 7:24 pm0 comments
Deal Alert: Free Unlimited PipelineDeals CRM Software to any Bootstrap Company in the World

CRM software in the cloud provider, PipelineDeals, is providing an unlimited free account to any bootstrap (self-funded) company in the world. RELATED: Meet & Greet: Nick Bertolino of PipelineDeals, Simple and Useful CRM in the Cloud Why are we doing this? We fundamentally believe that there should be more resources and support [...]

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Deal Alert: Apple MacBook Pro on Groupon

4:27 pm0 comments
Deal Alert: Apple MacBook Pro on Groupon

Groupon is running a deal on the Apple MacBook Pro (MD101LL/A) for $1,099.99, normally $1,199.99. As of print, it’s cheaper than Amazon and Best Buy, which have it priced at $1,184.99. Get the Deal >>  

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Family Promotes Company with Perfect XMAS JAMMIES Viral Video

December 18, 2013 7:55 am2 comments
Family Promotes Company with Perfect XMAS JAMMIES Viral Video

Anyone out there thinking about launching a new business or promoting their current business? If so, you might as well make a splash doing it with a ridiculous music video that stars your entire family.

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Facebook to Start Selling Video Ads to Businesses and Marketers

6:33 am0 comments
Facebook to Start Selling Video Ads to Businesses and Marketers

After introducing videos that automatically start playing in a member’s News Feed, Facebook has seen an increase in engagement with “more than 10% increase in people watching, liking, sharing and commenting on videos.” As a result, Facebook is going to start selling video ads to businesses and marketers. The new [...]

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15 Black Friday Doorbuster Deals From Groupon

November 26, 2013 11:15 pm0 comments
15 Black Friday Doorbuster Deals From Groupon

While most people will be out fighting the Black Friday crowds at big box retailers and hunting down limited inventory on their favorite ecommerce sites, there’s one option that might not even have been a consideration, Groupon

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Groupon Redesigns Website to Focus on Search as it Evolves into a Deals Marketplace

November 8, 2013 6:47 am0 comments
Groupon Redesigns Website to Focus on Search as it Evolves into a Deals Marketplace

Groupon unveiled a new website last week as it continues its journey to evolve from a daily deals email marketer to a search-driven deals marketplace. The goal of the new website is to pull customers into their website and have them search for deals that they’re interested in, rather than [...]

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Welcome to Firmology

Firmology is a technology news site focused on helping small businesses and online startups.

Firmology has a variety of helpful resources including the latest information on new companies, products, services and innovative business strategy.

Firmology defined: the study of business
Firm [noun] a company or business
Ology [suffix] the study of (a particular subject)

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