Articles by: Ryan KettlerAvatar of Ryan Kettler
Ryan Kettler is Director of Communications for BoostSuite. Ryan is a sports fanatic, devoted runner, avid golfer, beer connoisseur, Internet marketing zealot and live music enthusiast. When he’s not helping BoostSuite customers he can be found running 5ks, sampling IPAs, and cheering on his North Carolina State Wolfpack.

How to Setup Your Website for Success

May 28, 2014 9:00 am0 comments
How to Setup Your Website for Success

Having a website that’s easy to navigate along with well-written content will help you to attract more business. Here are 11 steps you should follow in order to grow your business online. How to Build and Maintain a Better Website 1. Titles are Important When creating your site’s title, make [...]

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What is a Website Conversion?

March 25, 2014 3:30 pm0 comments
What is a Website Conversion?

You’re a small business and you have a website. On your website you probably have at least one of the following items: A general contact form on your “Contact Us” page asking for the visitors contact info. A newsletter opt-in form allowing your visitors to sign up for your email newsletter. [...]

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5 Ways to Get More Traffic to Your Ecommerce Store Blog

March 21, 2014 9:30 am1 comment
5 Ways to Get More Traffic to Your Ecommerce Store Blog

If you’re an online merchant selling your goods through an e-commerce website, then one of the best ways to attract more traffic (visitors) to your store is through blogging.

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How Much of Your Budget Goes Toward Content Marketing?

January 24, 2014 10:00 am0 comments
How Much of Your Budget Goes Toward Content Marketing?

You’re running your small business and you have a finite monthly marketing budget. What do you spend it on to get the most traffic, leads, and customers?

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6 Ways Businesses Can Produce More Content without Writing it Themselves

January 21, 2014 8:00 am1 comment
6 Ways Businesses Can Produce More Content without Writing it Themselves

We already know 41% of small businesses are making content marketing a priority in 2014. That’s great news and I’m truly excited to see what kind of results these businesses achieve with their efforts.

So where does that leave the other 59% of small businesses? Why aren’t you dedicating more time to writing helpful articles that easily answer your audience’s questions?

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The Top 5 Productivity Tools for Small Businesses in 2014

January 15, 2014 7:42 am8 comments
The Top 5 Productivity Tools for Small Businesses in 2014

With all of the cutting edge productivity tools and apps out on the market, you can’t help but make 2014 your most productive year yet – even if you’re still feeling a bit lethargic after the holidays.

But not all apps are created equal. Here are our top 5 productivity tools that are sure to become indispensible to your small business in the new year.

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Content Marketing Should Be the Top Priority for Small Businesses in 2014

January 13, 2014 11:00 am0 comments
Content Marketing Should Be the Top Priority for Small Businesses in 2014

Welcome to 2014! I hope you’re as excited as I am to get started with your content marketing this year. With all the New Year’s resolution content floating around discussing how to prepare your marketing for the year, it’s no wonder small businesses are making it a top priority.

Don’t just take my word for it. A recent survey of small business owners by Rocket Lawyer shows that 41% plan to make marketing a top business priority this year, making it nearly twice as important as raising funds to grow the business.

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3 Easy to Use Infographic Creation Tools

June 19, 2013 9:00 am0 comments
3 Easy to Use Infographic Creation Tools

Sifting through numbers on a spreadsheet to find those nuggets of useful data to share with your readers can be a painstakingly arduous endeavor. Once you have the numbers, simply telling your readers about them doesn’t address all of the visual learners out there or keep your readers engaged. That’s where infographics come into play.

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Firmology is a technology news site focused on helping small businesses and online startups.

Firmology has a variety of helpful resources including the latest information on new companies, products, services and innovative business strategy.

Firmology defined: the study of business
Firm [noun] a company or business
Ology [suffix] the study of (a particular subject)

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